Universal Registration Document 2024

Glossary

Note 5 Personnel costs, freelancers costs and headcount

Personnel costs include salaries, wages, commissions, bonuses, profit-sharing, paid leave, as well as estimated bonuses and expenses related to share-based payments (stock option plans, free share plans) and pension plan expenses (excluding the net effect of the unwinding of discounts presented in other financial income and expenses).

(in millions of euros) 2024 2023
Compensation

Compensation

2024

(7,275)

Compensation

2023

(6,755)

Social security charges

Social security charges

2024

(1,098)

Social security charges

2023

(1,002)

Post-employment benefits(1)

Post-employment benefits

(1)

2024

(254)

Post-employment benefits

(1)

2023

(229)

Share-based payments

Share-based payments

2024

(91)

Share-based payments

2023

(85)

Restructuring costs

Restructuring costs

2024

(136)

Restructuring costs

2023

(111)

Personnel costs

Personnel costs

2024

(8,854)

Personnel costs

2023

(8,182)

Freelancers costs

Freelancers costs

2024

(370)

Freelancers costs

2023

(332)

Personnel costs and freelancers costs

Personnel costs and freelancers costs

2024

(9,224)

Personnel costs and freelancers costs

2023

(8,514)

/ Breakdown of headcount at December 31 by geographic region
  2024 2023
Europe

Europe

2024

25,492

Europe

2023

25,292

North America

North America

2024

31,749

North America

2023

29,979

Latin America

Latin America

2024

10,915

Latin America

2023

10,231

Asia-Pacific

Asia-Pacific

2024

35,475

Asia-Pacific

2023

34,039

Middle East & Africa

Middle East & Africa

2024

4,548

Middle East & Africa

2023

3,754

Total

Total

2024

108,179

Total

2023

103,295

/ Breakdown of headcount at December 31 by function (in %)
  2024 2023
Client management

Client management

2024

23.3%

Client management

2023

22.7%

Engineering

Engineering

2024

16.8%

Engineering

2023

17.6%

Media

Media

2024

14.9%

Media

2023

13.3%

Creative and content

Creative and content

2024

11.8%

Creative and content

2023

12.1%

Support functions

Support functions

2024

11.6%

Support functions

2023

11.5%

Data & Tech

Data & Tech

2024

9.2%

Data & Tech

2023

9.2%

Production

Production

2024

4.1%

Production

2023

4.5%

Strategy

Strategy

2024

4.4%

Strategy

2023

4.2%

Consulting

Consulting

2024

2.8%

Consulting

2023

3.9%

General Management

General Management

2024

0.7%

General Management

2023

0.8%

Healthcare

Healthcare

2024

0.3%

Healthcare

2023

0.2%

Total

Total

2024

100%

Total

2023

100%