Attracting and retaining talent is at the heart of Publicis Groupe’s strategy. The aim is to create an inspiring, dynamic and agile work environment, offering many opportunities for professional and personal development. Publicis Groupe is currently considered the most attractive amongst its direct competitors, due to its strategic ambition, its leadership and its financial and non-financial performance. In each major country, the agencies have implemented actions to reflect the social plurality of the region, called “Workplace to Marketplace.” The training and professional development strategy is described with examples of Groupe initiatives illustrating the reality of the tools and content made available to all employees and detailing proprietary programs giving access to unique opportunities for professional experience. The HR and Talent Departments have been working, in recent years, on innovative programs, such as #WorkYourWorld, which offers different internal mobility opportunities on a shorter time frame, as chosen by the employee. The appeal of this program to women (60% of beneficiaries are female) demonstrates that it responds to a deep-seated aspiration and provides a simpler format than traditional mobility, which is based on a longer time frame and largely attracts men of which 71% are beneficiaries.
The Groupe’s determination in its new transformation towards artificial intelligence and the use of generative AI to move from a platform to an “Intelligent System” (IS) is also an attractiveness factor. The first training courses were presented in early 2023 to help employees familiarize themselves with these new tools in a protected test environment on the Marcel platform. Planned investments announced in early 2024 attest to the Company’s ambition in this vast area, which strengthens the Groupe’s attractiveness to potential employees. More than 130 training programs dedicated to generative AI have been deployed. [S1 SBM-3-14 (d)]
Own workforce: the Groupe had 108,179 employees as of December 31, 2024. [S1-6-50 (a)]
Total number of employees | Percentage of employees | |||
---|---|---|---|---|
Gender | 2023 | 2024 | 2023 | 2024 |
Men | 49,503 | 51,010 | 47.9% | 47.2% |
Women | 52,775 | 56,072 | 51.1% | 51.8% |
Other | 1,017 | 1,097 | 1.0% | 1.0% |
Total employees | 103,295 | 108,179 | 100% | 100% |
2023 | 2024 | |||||
---|---|---|---|---|---|---|
Gender | United States | India | Other country | United States | India | Other country |
Men | 11,703 | 15,274 | 22,526 | 12,215 | 15,946 | 22,849 |
Women | 15,109 | 7,703 | 29,963 | 16,509 | 8,153 | 31,410 |
Other | 115 | 6 | 896 | 143 | 11 | 943 |
Total employees | 26,927 | 22,983 | 53,385 | 28,867 | 24,110 | 55,202 |
Number of permanent employees by gender | Number of temporary employees by gender | |||
---|---|---|---|---|
Genre | 2023 | 2024 | 2023 | 2024 |
Men | 48,067 | 50,594 | 1,436 | 416 |
Women | 51,245 | 55,609 | 1,530 | 463 |
Other | 988 | 1,070 | 29 | 27 |
Total employees | 100,300 | 107,273 | 2,995 | 906 |