Universal Registration Document 2024

• I: Publicis Groupe’s activities generate carbon emissions, particularly those from Scope 3 (in particular procurement, transportation, etc.)
• R: The risk lies in maintaining the status quo and not grasping the profound changes that will impact the Groupe’s business lines, suffering from restrictions on marketing certain products/services
• O: Offer clients the Groupe’s services with the lowest and best controlled environmental impacts; drive the value chain including suppliers towards frugal solutions

MT / LT

-

High

Low

• I: The activities of essential suppliers have an impact on natural resources such as water, in particular in Data Centers
• R: Risks in our activities lie in the failure to take into account global limits (and IPCC scenarios) and the failure to seek low-impact or low-carbon solutions
• O: Promote biosourced and traced materials from the circular economy and active suppliers to reduce their impact

ST

-

Medium

Low

• I: E-waste is inherent to the digital activities of the Groupe (and suppliers) despite intangible intellectual services
• R: The major risk is the increase in energy consumption due to the computing power requirements related to the use of AI for the entire ecosystem and beyond
• O: Continuing to train teams around eco-design (NIBI program) as a real differentiator

ST

-

Medium

Low

• I: The widest plurality within teams is an asset in the Groupe’s business lines, in the social representations used in communication, and to fight against discrimination
• R: The risk of unethical business behavior may impact the Groupe as well as its stakeholders, both from a legal, financial and reputational point of view
• O: Working for a more inclusive society for all the Company’s business lines and encouraging social innovation

MT / LT

Risks related to employees

Medium

Medium

• I: With over 108,000 employees, ensuring their well-being is fundamental to our activities because employees are the company’s main assets
• R: The social risk may impact the Groupe as well as its stakeholders, both from a legal, financial and reputational point of view
• O: Become an employer of reference, choice and innovation

Risks related to employees

Medium

Medium

• I: Employees must have a clear vision of their career in the Groupe, meeting their expectations, and of their opportunities in terms of training and career development
• R: The risks are related to the loss of know-how and profiles with a strong creative capacity and/or technological innovation (artificial intelligence skills)
• O: Maintain a leadership and innovative position and make available to employees different flexibility options which are attractiveness factors

ST, MT / LT

Risks related to employees

Medium

Medium

• I: The working environment of all employees is intended to enable them to work in a calm space
• R: Health and safety risk can lead to the disaffection of employees
• O: Increase the attractiveness of the Groupe; Focus on suppliers active in this area in a tangible way

ST, MT / LT

Risks related to employees

Low

Low

• I: Respect for human rights and fundamental freedoms throughout the value chain is non-negotiable; the Company and its partners have an influential role
• R: Risks of human rights violations are detrimental to people, especially the most vulnerable
• O: Give priority to suppliers active in this area in a tangible way

MT / LT

-

Low

Low

• I: Our communication skills serve public interest causes and the benefit of local communities
• R: Not playing our societal role and defending the Groupe’s values in the interests of communities that could jeopardize their future
• O: Ensure that our business lines and achievements for clients have a positive, broad and measurable impact

ST, MT / LT

-

Low

Low

• I: The promotion of new imaginative possibilities and behaviors to support change gives our business lines their meaning; the products and services of our clients must be promoted with substantiated and transparent arguments
• R: The main risk is giving the consumer arguments perceived as misleading, masking reality and maintaining confusion
• O: Developing our professional standards to high levels of ethics and responsibility

ST & MT / LT

Risks of litigation and governmental, legal and arbitration proceedings

risks

High

Medium

• I: The Company’s activities support the development of clients’ brands to help them make their transition
• R: The risk of unethical business behavior may impact the Groupe as well as its stakeholders, both from a legal, financial and reputational point of view
• O: Strengthening ethical conduct on the part of all, an integral part of the relationship of trust built up with clients and partners, generates an attractive dynamic

ST & MT / LT

Risks of litigation, governmental, legal and arbitration proceedings

High

Low

• I: The Company may deal with so-called societal issues that go beyond its own intrinsic scope and act in the public interest
• R: The risk is not grasping society’s expectations for change
• O: Promote new solutions, representations and options for the future; work with voluntary stakeholders in the value chain to cooperate together on a few selected causes

MT / LT

-

High

Low

• I: The protection of personal data is a regulatory obligation but it is key to maintaining the trust of clients and consumers
• R: Increasingly stringent regulatory changes aim to regulate the use of personal data, to address increased risks related particularly to the use of artificial intelligence
• O: The massive arrival of artificial intelligence will simplify and refine the interactions of brands with their consumers, allowing them to operate in a more precise and relevant way

MT / LT

Personal data confidentiality

Medium

High

• I: Constantly strengthening data security systems is an imperative for the Groupe, its clients and their consumers
• R: Faced with a resurgence of cyber-attacks, exacerbated by AI, or a failure of information systems, the Groupe may be faced with significant financial consequences, including possible fines and legal risks
• O: With CoreAI, the Groupe offers its clients tailor-made, secure strategies, enabling brands to be as close as possible to their customers and their needs; its Intelligence System approach identifies and reduces the bias of artificial intelligence

MT / LT

Cyber-crime and information system failures AI Risks

Medium

High

• I: Client satisfaction is the driving force of the Groupe; it is up to us to anticipate their economic, social and environmental development needs
• R:: The risk is the loss of a client dissatisfied with the services provided, with financial and reputational impacts
• O: Strengthen the uniqueness of the Groupe’s offer in terms of impact to expand our partnerships, work on new projects and increase our market share

ST

Risk related to client portfolios, AI Risks

Medium

High

• I: Respect for values, laws and regulations, as well as the continuous improvement of professional practices and standards, is one of the marks of difference of the Groupe
• R: The risk of unethical business behavior may impact the Groupe as well as its stakeholders, both from a legal, financial and reputational point of view
• O: Being the clients’ preferred partner

Risks of litigation, government al, legal and arbitration proceedings

Medium

Medium

• I: Changes in the Company must be accompanied by inclusive social representation and situations aligned with immediate environmental issues
• R: The risk would be to cause the rejection of brands, products or services, which could have financial and legal consequences for clients, ourselves, consumers and other stakeholders
• O: Building ecosystems with partners (clients, suppliers, etc.) to accelerate societal changes in the short and medium term, to make the transition desirable

A&P;

ST & MT / LT

Risks of litigation, government al, legal and arbitration proceedings

High

Medium

• I: Suppliers have a key role that we encourage to build a more inclusive and sustainable world together
• R: The main risk lies in unbalanced relationships with suppliers that could jeopardize them and harm the Groupe’s activities and projects for clients
• O: Working in trust with partners promotes innovation regardless of the size or activity of the suppliers

MT / LT

Risks of litigation, government al, legal and arbitration proceedings

Low

Medium

• I: Good governance of the Company is a guarantee of performance and sustainability, benefiting its employees, clients, investors and all stakeholders
• R: Governance risks could engender weakened vigilance that must guide all actions of the Company
• O: Be attentive to all stakeholders regarding their expectations

MT / LT

-

Low

Low