Upstream, the Company needs suppliers and partners to carry out the consulting service, then execute the action plan approved by the client. In addition to real estate lessors for offices, Publicis’ main suppliers include technology companies offering products and services such as hardware, cloud services and digital solutions as well as software essential for employees to work worldwide.
Under the contract between them and their clients, the agencies act in the name and/or on behalf of their clients, in particular for media purchases. When technological solutions are developed for clients, this is often done in cooperation with other technology companies.
Downstream, Publicis Groupe’s clients contact their own clients and end-users interested in their brands, products or services.
The Groupe’s client portfolio is fairly balanced between the various sectors and industries: automotive, finance, health, food and beverage, technology, consumer goods, retail, etc. (see Key figures in the Introduction to this document). [ESRS 2 SBM-1-42 (c)]
Publicis Groupe has many stakeholders in connection with the Company’s worldwide presence and its business model related to its intellectual services to companies. Three of them are considered as major stakeholders: clients, employees, and investors and shareholders.
Engagement with stakeholders takes place at Groupe level, as well as at country or business level, in a complementary manner. The modus operandi differs between the Groupe and the subsidiaries; the example of France is interesting due to its regular consultation mechanisms. At Groupe level, consultations regularly focus on impacts as described in Section 4.1.9 on the double materiality analysis. The results of this work are shared with the Executive Management and the governance bodies, upstream of the process and downstream, during the results. Over the ten or so years that these mechanisms have been in operation, a degree of stability has been observed in the prioritization of topics, which has reassured management teams with regard to the Company’s economic, social and environmental strategy. The detailed analysis of comments from stakeholders provides useful insight when preparing or revising sustainability targets. The list of stakeholders is exhaustive in order to take into account a large number of different interactions: the details of their involvement in the work of the Sustainability Statement are indicated in Section 4.1.9.
[ESRS 2 SBM-2-45 (a), (b) & (d), ESRS 2 MDR-T-80 (h)]
