Universal Registration Document 2024

Recognition of the achievement of the performance conditions of the LTIP 2022 Président du Directoire

With regard to the LTIP 2022 “Président du Directoire”  (Chairman of the Management Board) plan, the Board of Directors validated, at its meeting of March 12, 2025 and after an external appraisal, the achievement of all the performance criteria, taking into account the following results:

• organic growth for 35% of the shares granted: the growth rate achieved by Publicis Groupe over the 2022-2024 period(i.e. 23.8%) is higher than the weighted average of the reference group(i.e. 14.5%⁽¹⁾). 100% of the shares vested under this criterion;
• operating margin for 35% of the shares granted: Publicis Groupe achieved the best operating margin over the period 2022-2024⁽²⁾. 100% of the shares vested under this criterion;
• TSR for 15% of the shares granted: Publicis Groupe’s TSR is in the upper quartile of the CAC 40 over the period 2022-2024. 100% of the shares vested under this criterion;
• CSR for 15% of the shares granted:
  • 44% women on the Groupe’s Executive Committees at the end of 2024: objective achieved and exceeded,
  • combating climate change with an indicative checkpoint of 60% in 2024: objective achieved,
  • talent management (Top 1,000 retention rate > the Groupe average): Objective achieved,
  • 100% of the shares vested under the CSR criterion.

The calculations are based on the results published respectively in 2025 by Omnicom on February 4, IPG on February 12 and WPP on February 27; in 2024 by Omnicom on February 6, IPG on February 8 and WPP on February 22; in 2023 by Omnicom on February 7, IPG on February 9 and WPP on February 23.