Universal Registration Document 2023

2.1 Main risk factors

2. Risk and Risk management - AFR

2.1 Main risk factors

2.1 MAIN RISK FACTORS

The risk factors described below, together with the other information concerning Publicis Groupe and its consolidated financial statements included in this Universal Registration Document should be carefully considered before making an investment in the shares or other securities of Publicis Groupe. This section covers the main risks to which Publicis Groupe feels exposed to, as of the date of this Universal Registration Document. Each one of the risk factors may have a negative impact on the Groupe’s earnings and financial position as well as on its share price or financial instruments. Other risks and uncertainties of which Publicis is unaware of or which are not currently considered to be significant could also have a negative impact on the Groupe.

Description of the main risk factors

In accordance with the provisions of article 16 of Regulation (EU) 2017/1129, in each of the risk categories mentioned below, risks are presented in descending order of significance according to the Groupe's assessment at the date of this document. The risk factors considered the most significant are presented first, following an assessment of their potential impact and likelihood, after taking into account the mitigating measures implemented. The significance of the risks, as assessed by Publicis Groupe, may be amended at any time in light of changes in the Groupe's activities and circumstances.

At the filing date of this Universal Registration Document, the geopolitical environment remains marked by the continued conflict in the Middle East and between Russia and Ukraine. The Groupe’s direct exposure to these conflict countries is low (less than 0.4% of revenue).

In general, all the risks identified below must be considered in light of the consequences of an uncertain geopolitical and macroeconomic context.

Risk factors

Categories Risk factors Potential impact Page number Topic addressed in the CSR - Non financial performance
Industry‑related risks Industry‑related risksRisk factors

Particular sensitivity to the economic and geopolitical conditions

Industry‑related risksPotential impact

High

Industry‑related risksPage number

39

Industry‑related risksTopic addressed in the CSR - Non financial performancenot-included
Categoriesnot-included Risk factors

Highly competitive industry

Potential impact

High

Page number

39

Topic addressed in the CSR - Non financial performancenot-included
not-included not-includedRisk factors

Cybercrime and IT systems failures

not-includedPotential impact

High

not-includedPage number

39

not-includedTopic addressed in the CSR - Non financial performanceChapter 4
Categoriesnot-included Risk factors

Risks associated with client portfolios

Potential impact

High

Page number

40

Topic addressed in the CSR - Non financial performancenot-included
CategoriesOperational risks Risk factors

Risks related to employees

Potential impact

Medium

Page number

42

Topic addressed in the CSR - Non financial performanceChapter 4
Categoriesnot-included Risk factors

Risks related to mergers and acquisitions

Potential impact

Medium

Page number

43

Topic addressed in the CSR - Non financial performancenot-included
Categoriesnot-included Risk factors

Risk of non‑adaptation to client needs

Potential impact

Medium

Page number

43

Topic addressed in the CSR - Non financial performanceChapter 4
Regulatory and legal risks Regulatory and legal risksRisk factors

Personal data confidentiality

Regulatory and legal risksPotential impact

High

Regulatory and legal risksPage number

41

Regulatory and legal risksTopic addressed in the CSR - Non financial performanceChapter 4
Categoriesnot-included Risk factors

Risks of litigation, governmental, legal and arbitration proceedings

Potential impact

Medium

Page number

44

Topic addressed in the CSR - Non financial performanceChapter 4
Financial risks Financial risksRisk factors

Groupe's liquidity and financial rating

Financial risksPotential impact

Low

Financial risksPage number

45

Financial risksTopic addressed in the CSR - Non financial performancenot-included