The Publicis Groupe structure has been developed to provide the Group’s clients with comprehensive, holistic communication services involving all disciplines.
The Group has identified operating segments that correspond to key markets (countries or regions). These countries or regions are each run or supervised by a single person and overseen day‑to‑day by a single Executive Committee, bringing together members with a wide range of expertise. They are thus structured to offer our clients a broad‑based solution that meets their needs.
The Group has therefore identified operating segments corresponding to the geographic regions in which it operates: United States, Canada, United Kingdom, France, DACH (Germany, Austria and Switzerland), Asia‑Pacific the Middle East and Africa, Central and Eastern Europe, Western Europe and Latin America.
Those operating segments with similar economic characteristics (similar margins), or where the nature of services provided to clients and the type of clients at which they are aimed are similar, have been grouped into five reporting segments: North America, Europe, Asia‑Pacific, the Middle East and Africa and Latin America.
The presentation of financial information based on the operating segments results in the same level of information being presented as by geographic region.