Since 2019, Publicis Groupe has accelerated its environmental program in order to be more effective in terms of carbon emissions reductions, after having regularly reduced its main environmental impacts for 15 years and achieved its initial objectives for 2020 and 2030. Publicis Groupe has launched a new cycle of actions by increasing its ambitions and voluntarily committing to an approach verified by the SBTi (Science Based Targets initiative) for 2030 and 2040. The trajectory adopted is that of the Paris Agreement and a 1.5°C scenario.
Publicis Groupe has seen its objectives validated by SBTi, aligned with their new 2021 method:
This projection includes another voluntary objective, which is the switch to 100% direct‑source renewable energy throughout the Groupe. These objectives anticipate the fact that disruptive technological and operational innovations still unknown on the market will be implemented in the coming years. Taking into account the essential acceleration, the “Zero Impact Climate Policy” is backed by SBTi objectives. With a view to reassessing the SBTI targets in 2025, work on modeling the reduction trajectory began in 2023 on various significant items (air business travel, purchasing, etc.) in order to better understand the levers for action.
| SBTi Scope only | Unit | Objectives by 2030 | 2019 | 2021 | 2022 | 2023 | Change vs. 2019 | Change vs. 2022 |
|---|---|---|---|---|---|---|---|---|
| Scope 1+2 | Scope 1+2 Unit Teq CO2 |
Scope 1+2 Objectives by 2030 -50% |
Scope 1+2 2019 65,780 |
Scope 1+2 2021 36,059 |
Scope 1+2 2022 40,057 |
Scope 1+2 2023 27,351 |
Scope 1+2 Change vs. 2019 -58.4% |
Scope 1+2 Change vs.2022 -31.7% |
| Scope 3: Purchased goods and services | Scope 3: Purchased goods and services Unit Teq CO2 |
Scope 3: Purchased goods and services Objectives by 2030 -50% |
Scope 3: Purchased goods and services 2019 53,655 |
Scope 3: Purchased goods and services 2021 52,859 |
Scope 3: Purchased goods and services 2022 54,261 |
Scope 3: Purchased goods and services 2023 74,833 |
Scope 3: Purchased goods and services Change vs. 2019 39.2% |
Scope 3: Purchased goods and services Change vs.2022 37.6% |
| Scope 3: Energy‑related emissions excluding Scopes 1+2+3 | Scope 3: Energy‑related emissions excluding Scopes 1+2+3 Unit Teq CO2 |
Scope 3: Energy‑related emissions excluding Scopes 1+2+3 Objectives by 2030 -50% |
Scope 3: Energy‑related emissions excluding Scopes 1+2+3 2019 18,599 |
Scope 3: Energy‑related emissions excluding Scopes 1+2+3 2021 8,889 |
Scope 3: Energy‑related emissions excluding Scopes 1+2+3 2022 9,351 |
Scope 3: Energy‑related emissions excluding Scopes 1+2+3 2023 6,331 |
Scope 3: Energy‑related emissions excluding Scopes 1+2+3 Change vs. 2019 -65,9% |
Scope 3: Energy‑related emissions excluding Scopes 1+2+3 Change vs.2022 -32,3% |
| Scope 3: Business travel | Scope 3: Business travel Unit Teq CO2 |
Scope 3: Business travel Objectives by 2030 -50% |
Scope 3: Business travel 2019 71,992 |
Scope 3: Business travel 2021 13,237 |
Scope 3: Business travel 2022 49,913 |
Scope 3: Business travel 2023 50,820 |
Scope 3: Business travel Change vs. 2019 -29.4% |
Scope 3: Business travel Change vs.2022 1.8% |
| Scope 3: Commuting | Scope 3: Commuting Unit Teq CO2 |
Scope 3: Commuting Objectives by 2030 -50% |
Scope 3: Commuting 2019 53,860 |
Scope 3: Commuting 2021 5,023 |
Scope 3: Commuting 2022 22,783 |
Scope 3: Commuting 2023 35,452 |
Scope 3: Commuting Change vs. 2019 -34.2% |
Scope 3: Commuting Change vs.2022 55.6% |
| Scope 3: Capitalized assets | Scope 3: Capitalized assets Unit Teq CO2 |
Scope 3: Capitalized assets Objectives by 2030 -50% |
Scope 3: Capitalized assets 2019 33,906 |
Scope 3: Capitalized assets 2021 35,026 |
Scope 3: Capitalized assets 2022 34,104 |
Scope 3: Capitalized assets 2023 22,064 |
Scope 3: Capitalized assets Change vs. 2019 -34.9% |
Scope 3: Capitalized assets Change vs.2022 -35.3% |
| Total Scopes 1+2+3 (SBTi) | Total Scopes 1+2+3 (SBTi) Unit Teq CO2 |
Total Scopes 1+2+3 (SBTi) Objectives by 2030 -50% |
Total Scopes 1+2+3 (SBTi) 2019 297,792 |
Total Scopes 1+2+3 (SBTi) 2021 151,093 |
Total Scopes 1+2+3 (SBTi) 2022 210,469 |
Total Scopes 1+2+3 (SBTi) 2023 216,901 |
Total Scopes 1+2+3 (SBTi) Change vs. 2019 -27.1% |
Total Scopes 1+2+3 (SBTi) Change vs.2022 3% |
This environmental policy relies on an EMS (Environmental Management System) which has been in place for the past few years. It is based on the voluntary standard ISO 14001, with precise objectives, annual reporting with quantitative and qualitative data (via HFMCSRGRI, P.A.R.I.S, etc.), proprietary tools (A.L.I.C.E., P.A.S.S, etc.) designed to constantly improve the measures in place and innovate both in terms of business lines and suppliers. This EMS applies to all subsidiaries; it is managed by the Groupe’s CSR Department under the supervision of the Secretary General, who is a member of the Management Board, and is subject to continuous improvements.
