Universal Registration Document 2022

Message from the chairman of the management board

Message from the chairman of the management board

MESSAGE FROM THE CHAIRMAN OF THE MANAGEMENT BOARD

Arthur Sadoun

Chairman of the Management Board

As I present the Groupe's activity in 2022, 1 have a thought for our teams in Ukraine who have continued to show their bravery and strength in the face of a war whose human, social, economic, energy and political consequences have extended far beyond its borders.

We remain by the side and at the support of our Publicis family in Ukraine, with the tremendous help of our employees around the world, who have been able to mobilize impactful programmes through our Marcel platform.

ln a global economic context disrupted by the return of inflation, the rise in interest rates and a still-present pandemic, Publicis demonstrated the strength and the resilience of its model in 2022.

We were the only Groupe in the sector to post double-digit organic growth for the second consecutive year, which allowed us to exceed euro 14 billion in revenue for the first time.

Over the past few decades, the Groupe has carried out a profound transformation thanks to the vision of Maurice Lévy. This transformation and our strategic investments have enabled us to build a model that is firing on all cylinders, generating industry-high KPls again this year.

We were the only Groupe in the sector to post double-digit organic growth for the second consecutive year.

Thanks to our expertise in data and technology, which today represent one third of our revenue, we continued to capture the shift in our client investment towards first party data, commerce and digital business transformation.

This was evidenced by the figures of Epsilon and Publicis Sapient, with respective organic growth of +12% and +19% in 2022. This momentum has also positively impacted our Media and Creative activities and is reflected in all our regions.

The success of the Groupe's differentiated model was clearly visible in 2022 and has been so over a sustained period of time, despite the ups and downs that the global economy has experienced over the last three years.

As a result, the Groupe has seen its organic growth increase by +13% compared to 2019 overall, and by +21% and +25% respectively for its data and technology activities.

The Groupe has carried out a profound transformation thanks to the vision of Maurice Lévy. This transformation and our strategic investments have enabled us to build a mode that is firing on al cylinders.