Universal Registration Document 2022

Groupe Profile

4.3.5.2 Carbon Offsetting

In 2020, Publicis Groupe committed to a five-year multi-year project to offset its carbon emissions which includes:

  • 90% of the Gandhi/Pawan program, by purchasing Voluntary Carbon Credits (VCCs) financing the deployment of wind farms in three regions: Gujarat, Karnataka, Maharashtra, with a strong social impact, around the education of children and economic empowerment of women. This project is aligned with the United Nations Sustainable Development Goals (SDGs) 7, 8 and 13;
  • 10% of VCCs from the forestry project in Madre de Dios,Peru, protecting the primary forest and its biodiversity. This project is aligned with SDGs 8, 13 and 15.

In 2022, the Groupe canceled the equivalent of 24,105 TeqCO2 through VCCs. These reduction and offsetting actions enable Publicis Groupe to achieve carbon neutrality for scopes 1+2 in 2022 (as since 2020), in accordance with the requirements of the Paris Agreement.

In 2022, Publicis Groupe included scope 3 emissions related to air transport as part of its business travel in its offset plan.

Lastly, Publicis Groupe is also monitoring the development of the first forests in which it participated in 2008 in Cameroon, by financing the planting of 6,000 trees for the Sanaga Forest (Douala – Yaoundé).

/ Carbon offsetting: projects supported in the 2020-2024 plan
Project name Country Project category Type of project Standard Co-benefit standard SDG alignment Number of credits in 2022
Gandhi/Pawan

Gandhi/Pawan

Country

India

Gandhi/Pawan

Project category

Reduction

Gandhi/Pawan

Type of project

Renewable Energy (wind turbines in 3 regions)

Gandhi/Pawan

Standard

VCS

Gandhi/Pawan

Co-benefit standard

-

Gandhi/Pawan

SDG alignmentNos. 7, 8, 13

Gandhi/Pawan

Number of credits in 2022

21,694

Madre de Dios

Madre de Dios

Country

Peru

Madre de Dios

Project category

Reduction

Madre de Dios

Type of project

Avoided deforestation (preservation of plant and animal biodiversity)

Madre de Dios

Standard

VCS

Madre de Dios

Co-benefit standard

CCB

Madre de Dios

SDG alignmentNos. 8, 13, 15

Madre de Dios

Number of credits in 2022

2,411