Groupe agencies took part in 510 projects in 2022.
The 250 pro bono campaigns are free campaigns carried out by the agencies, in addition to all the skills-based sponsorship provided. Agencies concentrate on a limited number of causes. The teams are very proud of the actual efficacy of the campaigns, and of the awards that they have won in recognition of their creative freedom.
The 260 volunteer initiatives involved making one or more teams available for a limited period of time to provide operational support for specific initiatives run by non-profit organizations in the name of general interest causes. In some countries, this may also be regarded as skills-based sponsorship.
You will find a presentation of select projects in the CSR, social aspects, section of our website.
Donations and charity work: emergency aid is ongoing. To a greater or lesser extent, natural disasters and tragic accidents can prompt spontaneous acts of generosity that bring employees and management together. Under these extraordinary circumstances, local presence is a key factor for success. This is why the Groupe gives priority to a decentralized approach and local initiatives.
In 2022, to help their Ukrainian colleagues, Publicis Groupe employees took part in an internal campaign to raise dedicated funds, supported by the Groupe, which raised 750,000 euros to help Ukrainian employees relocate when their home was destroyed by the war.
Outside of exceptional circumstances, the Groupe regularly provides financial support to a few charities. The identification of these charities may be made by the Chairman of Supervisory Board, up to an amount set by the Board; others may be chosen by the Chairman and members of the Management Board.
La Fondation Publicis: in the United States, as part of the WorkingWithCancer program, the Publicis Foundation’s mission is to support actions to combat the stigma of cancer in the workplace. The objective is to rally companies to advocate #WorkingWithCancer, to continue working with organizations that are experts in the subject, and to mobilize widely so that general awareness-raising promotes the evolution of the world of work on this subject. It is also in contact with the various institutions that are associated with the program (see Section 4.1.3.3).
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Create & Impact Indicators |
Unit | 2020 | 2021 | 2022 |
|---|---|---|---|---|
|
Total number of pro bono campaigns and volunteering initiatives |
Total number of pro bono campaigns and volunteering initiatives UnitNumber |
Total number of pro bono campaigns and volunteering initiatives 2020 420 |
Total number of pro bono campaigns and volunteering initiatives 2021 440 |
Total number of pro bono campaigns and volunteering initiatives 2022510 |
|
of which pro bono campaigns/projects |
of which pro bono campaigns/projects UnitNumber |
of which pro bono campaigns/projects 2020 255 |
of which pro bono campaigns/projects 2021 290 |
of which pro bono campaigns/projects 2022250 |
|
of which volunteering initiatives |
of which volunteering initiatives UnitNumber |
of which volunteering initiatives 2020 165 |
of which volunteering initiatives 2021 150 |
of which volunteering initiatives 2022260 |
|
Financial valuation of pro bono campaigns, volunteering and charities |
Financial valuation of pro bono campaigns, volunteering and charities Unit€M |
Financial valuation of pro bono campaigns, volunteering and charities 2020 45 |
Financial valuation of pro bono campaigns, volunteering and charities 2021 41.4 |
Financial valuation of pro bono campaigns, volunteering and charities 202239.6 |
|
Once And For All Coalition: Content investments |
Once And For All Coalition: Content investments Unit$M |
Once And For All Coalition: Content investments 2020 - |
Once And For All Coalition: Content investments 2021 - |
Once And For All Coalition: Content investments 202225 |