Universal Registration Document 2022

Groupe Profile

In more than 90% of entities, agency management is, and remains, local. A key success factor of the Groupe’s agency acquisition and integration policy is maintaining the local management team in place, not to mention the necessity of gaining a strong cultural foothold so as to understand the markets in which we operate. The vast majority of an entity’s employees are local, which is why it is essential to create teams with diverse profiles – career path, experience, culture, language, nationality, etc.

4.1.1.3 Collaborating with academia, schools and universities

In 2022, some of the face-to-face programs or activities conducted in universities and schools resumed and others remained virtual (see CSR section on the Groupe's website). Following the consolidation of initiatives to improve efficiency, more than 500 programs took place between the Groupe’s agencies and various institutions. The aim of these partnerships is to help young people, with an educational background that is far removed from the usual standards, find out about jobs in the industry and that they have a place among our teams. Technologically-oriented or academic collaborations with certain establishments were established for pilot projects. Many managers of the Groupe’s agencies act as regular contacts in certain disciplines and domains, and are keen on sharing their experience with future professionals.

The Groupe remains committed to various schools, universities and organizations that are very active in promoting diversity in the United States, the United Kingdom and France. Publicis Groupe is a member of several corporate alliances such as All4Youth, created and led by Nestlé.