Business model
CAPITAL & RESOURCES
Human
- 88,531 employees
- 51.5 % women
Intellectual
- Creativity
- Media
- Data
- Tech
- Digital transformation and business marketing solutions
- Business Excellence for clients
- Partnership with key providers
Balance sheet
- Total balance sheet Assets: €32,8Bn
- Family & Corporate Officers: 9.3% of capital*
Society
- Ethics & compliance
- Local community engagement
Environmental
- Limited Transport
- Improved Energy consumption
- Eco-design of campaigns and digital solutions
(*)See chapters 3.2.3, 8.2.1 and 8.3.6 of the present document
INTEGRATED COUNTRY MODELS AT THE SERVICE OF OUR CLIENTS
Creativity
Publicis Worldwide
Leo Brunnet
Saatchi & Saatchi
Media
Zenith
Spark Foundry
Starcom
Digital experience
Razorfish
Moxie
Digitas
CREATIVE AND OMNICHANNEL USER EXPERIENCE
Personalization & first-party data management
Epsilon
Digital transformation
Publicis sapient
GLOBAL EXPERTISES
As the world's third largest communications group, Publicis Groupe is present across the entire marketing and communications value chain, from strategy consulting to execution. The Group's strategy is to be the go-to partner of its clients thanks to an integrated approach enabling them to increase their market share in a world made of platforms.
Publicis Groupe’s service offering is based on a detailed understanding of consumer expectations and a unique base of expertise, with dynamic, diverse and disruptive creativity, a high-performance, large-scale targeted media offering; unique data skills; and innovative technological solutions.
Publicis Groupe wants to help its clients keep control over their client data, and built their own digital channels by establishing a direct dialog with each of them.