Universal Registration Document 2021

Message from the Chairman of the Management Board

Commercially, Publicis topped new business rankings for the third time in four years with iconic gains including Stellantis, Walmart,and Meta, to name a few. Beyond this economic and financial performance, in 2021 Publicis further strengthened its commitment to ESG.

Commercially, Publicis topped new business rankings for the third time in four years with iconic gains including Stellantis, Walmart, and Meta, to name a few.

Beyond this economic and financial performance, in 2021 Publicis further strengthened its commitment to ESG.

Our policy is based on three pillars. Firstly, promote Diversity, Equality and Inclusion, in particular by setting up recruitment programs for more diverse profiles; then promote responsible, more inclusive and sustainable marketing, with high training standards for our employees; and finally fight against climate change. On the latter point, the Groupe is committed to achieving carbon neutrality before 2030 and our objectives were validated by Science Based Targets initiative (SBTi) in March 2021. We have also deployed a proprietary tool throughout the Groupe to measure and reduce the environmental impact of our clients’ advertising campaigns. All of this progress has now enabled us to be ranked first in our sector by 8 of the 10 major ESG rating agencies.

Publicis was also named “Holding Company of the Year” by Ad Age, the point of reference within our industry. We owe this recognition to the daily commitment of our 88,500 employees around the world, to their talent, to their creativity, and I would like to thank them warmly for all the work accomplished.

Over the past two years, they have shown remarkable commitment even as they faced unprecedented professional challenges.

To reward their exceptional efforts, we have decided to pay a bonus to all our employees who have supported us over the last 24 months, including the 35,000 employees who do not have variable compensation and who will receive an additional weeks’ salary this year.

We also want to provide our employees with even more opportunities to progress, to diversify and to enrich their professional careers. As such we have launched the Work Your World program on our Marcel platform, which gives our people the opportunity to work for 6 weeks each year in the country or city of their choice. Only three months after its launch, more than 10,000 employees have begun to prepare their trip and nearly 700 have already left.

At the start of 2022, marked by strong geopolitical, economic and health uncertainties, the strength of our model is further proven by our Q1 results, with organic growth for the Groupe at +10.5%, well above expectations.

At the start of 2022, marked by strong geopolitical, economic and health uncertainties, the strength of our model is further proven by our Q1 results, with organic growth for the Groupe at +10.5%, well above expectations.

Our continued dynamic in new business attests to the attractiveness of our offer. After topping all the rankings for 2021, the trend continues with significant gains this quarter including McDonald’s, Singapore Tourism Board, Siemens, Etisalat, Pepsi and AB InBev, the biggest wins at the beginning of this year.

Our unique offer, combined with the solid fundamentals on which we have built our growth model, gives us confidence in our ability to adapt to an ever-changing environment and to progress profitably while respecting our societal and environmental commitments.

I would like to thank the Supervisory Board of Publicis Groupe, which accompanies and advises our Groupe with unfailing support, and especially Maurice Lévy, whose experience and knowledge of our industry and of our Groupe are essential assets as we must continue to demonstrate agility, adaptability and responsiveness in an increasingly troubled and uncertain environment.

Finally, I would like to thank our clients for their trust and our shareholders for their support.

Our unique offer, combined with the solid fundamentals on which we have built our growth model, gives us confidence in our ability to adapt to an ever-changing environment and to progress profitably while respecting our societal and environmental commitments.