Universal Registration Document 2021

Chapter 4. Corporate social responsibility – Non-financial performance

Audits and Certifications

Communications industries are subject to different formal frameworks. The Groupe’s agencies are sometimes audited by clients on different issues. In the United States, in response to a request from the Association of National Advertisers (ANA) focusing on issues of audience reliability, all the audits conducted at Publicis Media failed to show any anomalies, thus making the media solutions offered to clients even more credible.

The main certifications in place in agencies are: ISO certifications; 25.8% of headcount is covered by the various ISO certifications; the majority of these cover agencies in India and the United States:

ISO Certification Number of branches
ISO 9001 ISO 9001

Number of branches

10

ISO 14001 ISO 14001

Number of branches

4

ISO 27001 ISO 27001

Number of branches

5

ISO 17100 ISO 17100

Number of branches

4

ISO 20121 ISO 20121

Number of branches

4

ISO Certification Number of branches
ISO 45001 ISO 45001

Number of branches

2

ISO 18587 ISO 18587

Number of branches

4

ISO 37001 ISO 37001

Number of branches

10

ISO 22301 ISO 22301

Number of branches

1

  • professional certifications: in some countries, these are required for certain activities, for example, with the CENP in Brazil or the CAANR in New Zealand;
  • technological certifications, which are widespread and cover different types of technical standards.

As well as:

  • Industry qualifications related to certain tightly controlled business sectors, such as healthcare for Publicis Health agencies, in the United States, France and the United Kingdom: employees are trained in local regulatory frameworks and every campaign undergoes a Compliance review.

4.2.11 Quantitative indicators

Indicators Unit 2019 2020 2021 2025
Objectives*
Employees trained in internal Janus Code of Ethics

Employees trained in internal Janus Code of Ethics

Unit%

Employees trained in internal Janus Code of Ethics

2019

85.5

Employees trained in internal Janus Code of Ethics

2020

81

Employees trained in internal Janus Code of Ethics

2021

61(1)

Employees trained in internal Janus Code of Ethics

2025


Objectives*

100
Including ABAC (Anti-Bribery & Anti-Corruption)

Including ABAC (Anti-Bribery & Anti-Corruption)

Unit%

Including ABAC (Anti-Bribery & Anti-Corruption)

2019

-

Including ABAC (Anti-Bribery & Anti-Corruption)

2020

-

Including ABAC (Anti-Bribery & Anti-Corruption)

2021

55

Including ABAC (Anti-Bribery & Anti-Corruption)

2025


Objectives*

 

Including GDPR (Data Protection)

Including GDPR (Data Protection)

Unit%

Including GDPR (Data Protection)

2019

-

Including GDPR (Data Protection)

2020

-

Including GDPR (Data Protection)

2021

67,7

Including GDPR (Data Protection)

2025


Objectives*

 

Including GSO (Data Security)

Including GSO (Data Security)

Unit%

Including GSO (Data Security)

2019

-

Including GSO (Data Security)

2020

-

Including GSO (Data Security)

2021

70

Including GSO (Data Security)

2025


Objectives*

 

Number of customer surveys conducted by agencies

Number of customer surveys conducted by agencies

Unitnumber

Number of customer surveys conducted by agencies

2019

-

Number of customer surveys conducted by agencies

2020

12,000

Number of customer surveys conducted by agencies

202112,000

Number of customer surveys conducted by agencies

2025


Objectives*

 

Number of Clients which responded to TRR surveys

Number of Clients which responded to TRR surveys

Unitnumber

Number of Clients which responded to TRR surveys

2019

-

Number of Clients which responded to TRR surveys

2020

330

Number of Clients which responded to TRR surveys

2021

320

Number of Clients which responded to TRR surveys

2025


Objectives*

 

Number of Clients requiring a third party CSR assessment

Number of Clients requiring a third party CSR assessment

Unitnumber

Number of Clients requiring a third party CSR assessment

2019

-

Number of Clients requiring a third party CSR assessment

2020

-

Number of Clients requiring a third party CSR assessment

2021

150

Number of Clients requiring a third party CSR assessment

2025


Objectives*

 

Whistleblowing reports and alerts

Whistleblowing reports and alerts

Unitnumber

Whistleblowing reports and alerts

2019

66

Whistleblowing reports and alerts

2020

56

Whistleblowing reports and alerts

2021

38

Whistleblowing reports and alerts

2025


Objectives*

 

Supplier Diversity : certified suppliers
(in the United States only)

Supplier Diversity : certified suppliers


(in the United States only)

Unitnumber

Supplier Diversity : certified suppliers


(in the United States only)

2019

800

Supplier Diversity : certified suppliers


(in the United States only)

2020

800

Supplier Diversity : certified suppliers


(in the United States only)

2021

1,100

Supplier Diversity : certified suppliers


(in the United States only)

2025


Objectives*

 

Strategic or Groupe suppliers or assessed by a third party in terms of CSR, compared to total purchases in this category

Strategic or Groupe suppliers or assessed by a third party in terms of CSR, compared to total purchases in this category

Unit%

Strategic or Groupe suppliers or assessed by a third party in terms of CSR, compared to total purchases in this category

2019

69

Strategic or Groupe suppliers or assessed by a third party in terms of CSR, compared to total purchases in this category

2020

85

Strategic or Groupe suppliers or assessed by a third party in terms of CSR, compared to total purchases in this category

2021

90

Strategic or Groupe suppliers or assessed by a third party in terms of CSR, compared to total purchases in this category

2025


Objectives*

100
Groupe suppliers assessed by Ecovadis
(and other third parties)

Groupe suppliers assessed by Ecovadis


(and other third parties)

Unitnumber

Groupe suppliers assessed by Ecovadis


(and other third parties)

2019

-

Groupe suppliers assessed by Ecovadis


(and other third parties)

2020

-

Groupe suppliers assessed by Ecovadis


(and other third parties)

2021

250

Groupe suppliers assessed by Ecovadis


(and other third parties)

2025


Objectives*

 

Critical suppliers self-assessed in terms of CSR via P.A.S.S

Critical suppliers self-assessed in terms of CSR

via

P.A.S.S

Unitnumber

Critical suppliers self-assessed in terms of CSR

via

P.A.S.S

2019

-

Critical suppliers self-assessed in terms of CSR

via

P.A.S.S

2020

100

Critical suppliers self-assessed in terms of CSR

via

P.A.S.S

2021

180

Critical suppliers self-assessed in terms of CSR

via

P.A.S.S

2025


Objectives*

 

Total number of pro bono campaigns and volunteering initiatives

Total number of pro bono campaigns and volunteering initiatives

Unitnumber

Total number of pro bono campaigns and volunteering initiatives

2019

561

Total number of pro bono campaigns and volunteering initiatives

2020

420

Total number of pro bono campaigns and volunteering initiatives

2021

440

Total number of pro bono campaigns and volunteering initiatives

2025


Objectives*

 

of which pro bono campaigns/projects

of which

pro bono

campaigns/projects

Unitnumber

of which

pro bono

campaigns/projects

2019

223

of which

pro bono

campaigns/projects

2020

255

of which

pro bono

campaigns/projects

2021

290

of which

pro bono

campaigns/projects

2025


Objectives*

 

of which volunteering initiatives

of which volunteering initiatives

Unitnumber

of which volunteering initiatives

2019

338

of which volunteering initiatives

2020

165

of which volunteering initiatives

2021

150

of which volunteering initiatives

2025


Objectives*

 

Financial valuation of pro bono campaigns, volunteering and charities

Financial valuation of

pro bono

campaigns, volunteering and charities

Unit€M

Financial valuation of

pro bono

campaigns, volunteering and charities

2019

45.4

Financial valuation of

pro bono

campaigns, volunteering and charities

2020

45

Financial valuation of

pro bono

campaigns, volunteering and charities

2021

41.4

Financial valuation of

pro bono

campaigns, volunteering and charities

2025


Objectives*

 

Employees covered by certifications

Employees covered by certifications

Unit%

Employees covered by certifications

2019

-

Employees covered by certifications

2020

26.3

Employees covered by certifications

2021

25.8

Employees covered by certifications

2025


Objectives*

 

(1) Janus training: Number of employees who completed the Marcel virtual program only, hence a limited figure in 2021 because it does not take into account other types of Janus training. Monitoring will be improved in 2022 in order to better assess the reality of the training effort carried out.