Universal Registration Document 2021

Chapter 4. Corporate social responsibility – Non-financial performance

Groupe agencies took part in 440 projects in 2021

The value of these contributions has remained stable in recent years. This is due to two reasons: some entities have limited their commitments, reducing the number of organizations to which aid is given and the total value of that aid; and the number of projects supported by volunteering or skills-based sponsorship is growing, but their financial value is more modest.

The 290 pro bono campaigns  were carried out free of charge by the Groupe’s various agencies, in addition to all the skills-based sponsorship provided. Agencies concentrate on a limited number of causes. The teams are very proud of the actual efficacy of the campaigns, and of the awards that they have won in recognition of their creative freedom.

The 150 volunteer initiatives involved making one or more teams available for a limited period of time to provide operational support for specific initiatives run by non-profit organizations in the name of general interest causes. In some countries, this may also be regarded as skills-based sponsorship.

You will find a presentation of select projects in the CSR, social aspects, section of our website.

Donations and charity work: emergency aid is ongoing. To a greater or lesser extent, natural disasters and tragic accidents can prompt spontaneous acts of generosity that bring employees and management together. Under these extraordinary circumstances, local presence is a key factor for success. This is why the Groupe gives priority to a decentralized approach and local initiatives.

Outside of exceptional circumstances, the Groupe regularly provides financial support to some charities. The identification of these charities may be made by the Chairman of the Supervisory Board, up to an amount set by the Supervisory Board; others may be chosen by the Chairman and members of the Management Board.

4.1.7 Social and demographic indicators

88,531 employees

NORTH AMERICA : 27,451

LATIN AMERICA : 7,290

EUROPE / RUSSIA : 21,866

MIDDLE EAST / AFRICA : 3,363

ASIA PACIFIC : 28,561

Client Management : 24,9%
Engineering : 17.2%
Creative : 12.3%
Support functions : 12.2%
Media : 11.4%
Data & Tech : 8.4%
Production : 4.4%
Strategy : 4.3%
Consulting : 3.9%
General management: 0.8%
Healthcare : 0.2%
  1. Total workforce in 2021: 88,531 employees (impact of changes in scope – acquisitions/ disposals: 204 employees)

The net variation of employees is broken down as follows:

  • arrivals: 33,796 in 2021;
  • departures: 26,327 in 2021;
  • 2021 turnover: 27.7%.

The staff turnover rate is equal to the cumulative number of voluntary departures of employees with permanent contracts during the year, divided by the average annual number of employees with permanent contracts.

Due to a very active labor market in several countries resulting in increased turnover in 2021, Publicis Groupe has demonstrated its ability to attract talent with more than 10% growth in its workforce in 2021. Publicis Groupe is a company whose entities and agencies carry out regular adjustments and which always prioritizes internal solutions.

During the exit interviews with employees leaving the Groupe in 2021, 80% were proud to have worked at Publicis Groupe, and 81% said they were ready to return to the Groupe at a later date. This tool is used in different countries and in very different company businesses.